The Challenge
Problem
The user experiences difficulties when planning trips/vacations, so it often remains as mere talk. The user needs time to make calculations if they want to vacation or travel, thus frequently delaying their desire to vacation.
Not knowing the cost estimate
Lack of time to make a cost estimate
Not having savings for a vacation
Difficulty choosing the right destination
Difficulty in creating varied plans
Outcome
Creating an application that enables users to plan holiday or travel programs and know the cost estimates in one application.
Making cost estimates (total costs + unexpected costs) → estimating how much should be saved per month to achieve the target.
Being able to book directly (flight, hotel, car, etc.)
Being able to collect holiday costs in the application (auto-debit or transfer → holiday savings pocket in Blipay).
Being able to receive recommendations for the right destination
Goal
To enhance the user experience, making it easier for holiday or travel planning. Holidays no longer just become discourse. Not only as planning, users can be more confident in executing holiday
Process
Gathering Intentions
User
Getting the ease of making holiday plans
Users are more confident in realizing their vacation dreams or planning their trips
Making it easier for users to access
Business
Increasing transactions for flights, hotels, etc., because all purchases are made through one platform, tiket.com.
Improving Blipay features as a holiday savings pocket.
Design
Easy to make planning
Having clear information for budget estimates
Designing a pocket for holiday savings
Design Opportunity
How Might We
How to make planning easy?
How can one know the cost estimate for a vacation?
Can users save for the planning they have made?
Is it easy to get destination recommendations?
